Mental Fortitude has always been about one thing: keep moving forward.
Sometimes that means big dramatic wins.
Other times, it simply means showing up when you don’t want to.
The small daily choices to keep going are where true resilience is forged.
This one’s personal.
Last May, just weeks before we were about to launch Mental Fortitude, I was diagnosed with a deep vein thrombosis (DVT) in my calf.
Training stopped instantly. I had to start blood thinners. I cancelled travel plans. I had surgery months later. Then recovery. Then more waiting.
Six months of nothing but patience.
When I could move again, I started back at zero.
In December, I completed our Last Saturday of the Year event and covered 18km.
At the Fortitude 50 last month, I pushed that to 28km.
In March, I entered and completed my first solo Hyrox.
Since then, I’ve competed in two Paladin events and I’m now training for the indoor rowing championships.
This is not the most dramatic comeback story.
I know others have walked harder paths and faced bigger obstacles.
But this is mine.
And it’s proof that the Mental Fortitude ethos works.
Not overnight. Not in a movie montage.
Just small steps. One decision at a time.
Show up. Do the work. Keep moving forward.
That’s what Mental Fortitude stands for.
That’s what I stand for.
And that’s what every one of you who wears this brand stands for too.
